{"id":8925,"date":"2026-05-21T09:01:49","date_gmt":"2026-05-21T07:01:49","guid":{"rendered":"https:\/\/www.sdwwg.it\/?post_type=case-history&#038;p=8925"},"modified":"2026-05-21T09:48:36","modified_gmt":"2026-05-21T07:48:36","slug":"rocktree","status":"publish","type":"case-history","link":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/","title":{"rendered":"Rocktree"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center; font-size: 40px;\"><strong><span class=\"group\/language-learning cursor-pointer\"><span class=\"group-hover\/language-learning:border-foreground border-subtle cursor-pointer hyphens-auto break-words border-b-2 border-dotted outline-none transition-colors duration-200 ease-out font-sans text-base font-medium text-foreground selection:bg-super\/50 selection:text-foreground dark:selection:bg-super\/10 dark:selection:text-super\"><b>SDWWG for Rocktree\u2019s Brand Hub optimization project<\/b><\/span><\/span><\/strong><\/p>\n<p>[\/vc_column_text]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><p>Rocktree, a leading provider of logistical and infrastructural solutions specializing in dry bulk commodity maritime transportation and handling, has chosen SDWWG to optimize and standardize all Brand Hub materials, as well as redefine its value propositions and core communication assets.<\/p><\/div><\/div><\/div>[vc_single_image image=&#8221;8927&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><h2>Brand Hub material optimization<\/h2><p>The objective of the project was to strengthen brand distinctiveness across all touchpoints, while simultaneously providing all Rocktree employees with effective business tools.<br \/>\nTo achieve this, we focused on optimizing and standardizing all Brand Hub materials and redefining the company's value propositions and key communication assets. The project included a comprehensive review of core messages, a restructuring of the brand manual, and the creation of dedicated PowerPoint and Word templates to support day-to-day business, alongside the development of layouts for ADV pages and posters tailored specifically for the communication team's needs, thereby ensuring global narrative and visual consistency.<\/p><\/div><\/div><\/div>[vc_single_image image=&#8221;8930&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><h2>Want to optimize your company\u2019s marketing materials and strengthen your brand identity? Contact us!<\/h2><div class='custom_button'><a href='https:\/\/www.sdwwg.it\/en\/case-histories\/'>See all the Case Histories<\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"featured_media":8939,"template":"","class_list":["post-8925","case-history","type-case-history","status-publish","has-post-thumbnail","entry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"SDWWG -\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Rocktree - SDWWG\" \/>\n\t\t<meta property=\"og:description\" content=\"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.sdwwg.it\/wp-content\/uploads\/2024\/10\/sdw_logoNEWpayoff_03.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.sdwwg.it\/wp-content\/uploads\/2024\/10\/sdw_logoNEWpayoff_03.png\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-05-21T07:01:49+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-05-21T07:48:36+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Rocktree - SDWWG\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.sdwwg.it\/wp-content\/uploads\/2024\/10\/sdw_logoNEWpayoff_03.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#listItem\",\"name\":\"Rocktree\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#listItem\",\"position\":2,\"name\":\"Rocktree\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/#listItem\",\"name\":\"Home\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/#organization\",\"name\":\"SDWWG\",\"url\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/sdwwg.it\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/newlogosdwwg.png\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#organizationLogo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#organizationLogo\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#webpage\",\"url\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/\",\"name\":\"Rocktree - SDWWG\",\"description\":\"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#breadcrumblist\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.sdwwg.it\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/sdwwg_web_slider-copia.jpg\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#mainImage\",\"width\":1452,\"height\":382},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/case-history\\\/rocktree\\\/#mainImage\"},\"datePublished\":\"2026-05-21T09:01:49+02:00\",\"dateModified\":\"2026-05-21T09:48:36+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/\",\"name\":\"SDWWG\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.sdwwg.it\\\/en\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>Rocktree - SDWWG<\/title>\n\n","aioseo_head_json":{"title":"Rocktree - SDWWG","description":"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.","canonical_url":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.sdwwg.it\/en\/#listItem","position":1,"name":"Home","item":"https:\/\/www.sdwwg.it\/en\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#listItem","name":"Rocktree"}},{"@type":"ListItem","@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#listItem","position":2,"name":"Rocktree","previousItem":{"@type":"ListItem","@id":"https:\/\/www.sdwwg.it\/en\/#listItem","name":"Home"}}]},{"@type":"Organization","@id":"https:\/\/www.sdwwg.it\/en\/#organization","name":"SDWWG","url":"https:\/\/www.sdwwg.it\/en\/","logo":{"@type":"ImageObject","url":"https:\/\/sdwwg.it\/wp-content\/uploads\/2021\/02\/newlogosdwwg.png","@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#organizationLogo"},"image":{"@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#organizationLogo"}},{"@type":"WebPage","@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#webpage","url":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/","name":"Rocktree - SDWWG","description":"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.sdwwg.it\/en\/#website"},"breadcrumb":{"@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#breadcrumblist"},"image":{"@type":"ImageObject","url":"https:\/\/www.sdwwg.it\/wp-content\/uploads\/2026\/05\/sdwwg_web_slider-copia.jpg","@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#mainImage","width":1452,"height":382},"primaryImageOfPage":{"@id":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/#mainImage"},"datePublished":"2026-05-21T09:01:49+02:00","dateModified":"2026-05-21T09:48:36+02:00"},{"@type":"WebSite","@id":"https:\/\/www.sdwwg.it\/en\/#website","url":"https:\/\/www.sdwwg.it\/en\/","name":"SDWWG","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.sdwwg.it\/en\/#organization"}}]},"og:locale":"en_US","og:site_name":"SDWWG -","og:type":"article","og:title":"Rocktree - SDWWG","og:description":"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.","og:url":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/","og:image":"https:\/\/www.sdwwg.it\/wp-content\/uploads\/2024\/10\/sdw_logoNEWpayoff_03.png","og:image:secure_url":"https:\/\/www.sdwwg.it\/wp-content\/uploads\/2024\/10\/sdw_logoNEWpayoff_03.png","article:published_time":"2026-05-21T07:01:49+00:00","article:modified_time":"2026-05-21T07:48:36+00:00","twitter:card":"summary","twitter:title":"Rocktree - SDWWG","twitter:description":"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.","twitter:image":"https:\/\/www.sdwwg.it\/wp-content\/uploads\/2024\/10\/sdw_logoNEWpayoff_03.png"},"aioseo_meta_data":{"post_id":"8925","title":null,"description":"Rocktree, a leading provider of logistical and infrastructural solutions, has chosen SDWWG to optimize and standardize all Brand Hub materials.","keywords":null,"keyphrases":{"focus":{"keyphrase":"Rocktree","score":74,"analysis":{"keyphraseInTitle":{"score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":1},"keyphraseInURL":{"score":5,"maxScore":5,"error":0},"keyphraseInIntroduction":{"score":3,"maxScore":9,"error":1},"keyphraseInSubHeadings":{"score":3,"maxScore":9,"error":1},"keyphraseInImageAlt":{"score":3,"maxScore":9,"error":1},"keywordDensity":{"type":"best","score":9,"maxScore":9,"error":0}}},"additional":[{"keyphrase":"provider of logistical","score":73,"analysis":{"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":3},"keyphraseInIntroduction":{"score":3,"maxScore":9,"error":1},"keyphraseInImageAlt":{"score":3,"maxScore":9,"error":1},"keywordDensity":{"type":"best","score":9,"maxScore":9,"error":0}}},{"keyphrase":"infrastructural solutions","score":73,"analysis":{"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":2},"keyphraseInIntroduction":{"score":3,"maxScore":9,"error":1},"keyphraseInImageAlt":{"score":3,"maxScore":9,"error":1},"keywordDensity":{"type":"best","score":9,"maxScore":9,"error":0}}},{"keyphrase":"SDWWG","score":87,"analysis":{"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":1},"keyphraseInIntroduction":{"score":9,"maxScore":9,"error":0},"keyphraseInImageAlt":{"score":3,"maxScore":9,"error":1},"keywordDensity":{"type":"best","score":9,"maxScore":9,"error":0}}},{"keyphrase":"Brand Hub","score":67,"analysis":{"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":2},"keyphraseInIntroduction":{"score":9,"maxScore":9,"error":0},"keyphraseInImageAlt":{"score":3,"maxScore":9,"error":1},"keywordDensity":{"type":"high","score":0,"maxScore":9,"error":1}}}]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"},\"blockGraphs\":[]}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-05-21 07:48:54","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2026-05-20 09:19:44","updated":"2026-05-21 09:17:13"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.sdwwg.it\/en\/\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tRocktree\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.sdwwg.it\/en\/"},{"label":"Rocktree","link":"https:\/\/www.sdwwg.it\/en\/case-history\/rocktree\/"}],"_links":{"self":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/case-history\/8925","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/case-history"}],"about":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/types\/case-history"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/media\/8939"}],"wp:attachment":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/media?parent=8925"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}