{"id":3765,"date":"2024-09-02T00:34:12","date_gmt":"2024-09-01T22:34:12","guid":{"rendered":"https:\/\/www.sdwwg.it\/?post_type=case-history&#038;p=3765"},"modified":"2024-09-12T12:18:47","modified_gmt":"2024-09-12T10:18:47","slug":"vita-zahnfabrik","status":"publish","type":"case-history","link":"https:\/\/www.sdwwg.it\/en\/case-history\/vita-zahnfabrik\/","title":{"rendered":"VITA Zahnfabrik"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_empty_space height=&#8221;50&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center; font-size: 40px;\"><strong>For the German dental multinational, social media marketing and target contacts for new business opportunities.<\/strong><\/p>\n<p>[\/vc_column_text]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><h2>SMM, Digital PR<\/h2><h3>LinkedIn training<\/h3><p>For VITA Zahnfabrik, we planned a Linkedin training course for the company's employees. We talked about the importance of using Linkedin to contribute to the awareness of the company page, collecting the best practices through simple and practical examples.<\/p><\/div><\/div><\/div>[vc_single_image image=&#8221;4750&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; alignment=&#8221;center&#8221;]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><h2>SMM, Digital PR<\/h2><h3>Social media &amp; Inbound marketing<\/h3><p>Through social media we tell the company's story, values, milestones and products that have made it a leader in the dental sector since 1924. In a short time, thanks also to Linkedin training, the company page has achieved excellent goals, both in terms of awareness growth and content commitment.<\/p><\/div><\/div><\/div>[vc_single_image image=&#8221;4753&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; alignment=&#8221;center&#8221;]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><h2>Lead generation<\/h2><h3>Inbound marketing campaign<\/h3><p>Vita Zahnfabrik turned to our team for a lead generation activity aimed at the target dentists. The campaign, planned on HubSpot, included several steps: from the identification of \u201cbuyer personas\u201d to the writing of informative ebooks for the identified target and finally the publication and management of a paid campaign on LinkedIn and Facebook.<\/p><\/div><\/div><\/div>[vc_single_image image=&#8221;3931&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; alignment=&#8221;center&#8221;]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><h2>Lead generation<\/h2><h3>The activity of inside sales<\/h3><p>The added value of the project is the inside sales activity, i.e. the qualification of the leads, the evaluation of their degree of interest in the product and service proposed by the campaign.<\/p><\/div><\/div><\/div>[vc_single_image image=&#8221;3934&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221;]<div class=\"container sdwwg_onecol_full\"><div class=\"row\"><div class=\"col-xs-12\"><h2>The campaign created for Vita Zahnfabrik immediately achieved excellent results in terms of involvement and business opportunities.<\/h2><h3>3 MONTHS OF CAMPAIGN, ABOUT 500 TARGETED LEADS<\/h3><\/div><\/div><\/div>[vc_single_image image=&#8221;2530&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; alignment=&#8221;center&#8221;]<div class=\"container sdwwg_onecol_titlelink sdwwg_onecol_titlelinkbg\" style=\"\"><div class=\"row\"><div class=\"col-xs-12\"><div class='custom_button'><a href='https:\/\/sdwwg.it\/en\/case-history\/'>all the projects<\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"container sdwwg_onecol_titlelink\"><div class=\"row\"><div class=\"col-xs-12\"><\/div><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"featured_media":2549,"template":"","class_list":{"0":"post-3765","1":"case-history","2":"type-case-history","3":"status-publish","4":"has-post-thumbnail","6":"entry"},"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/case-history\/3765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/case-history"}],"about":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/types\/case-history"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/media\/2549"}],"wp:attachment":[{"href":"https:\/\/www.sdwwg.it\/en\/wp-json\/wp\/v2\/media?parent=3765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}