For a specialist in RTLS and IoT technologies, strategic consulting, advertising and a new website.
Rebranding
Defining the transition from start up to scale up
A new target, a new face, a new logo, a new corporate proposition: we have offered Ubiquicom all our support to define and achieve the goal of addressing a new market as an international technological partner.
Strategy, Branding
Strategy assessment, moodboard, adv, brochure
The preparatory phase of the rebranding project for Ubiquicom was approached using the Google Design Sprint methodology, which allows us to create a collaborative, precise and effective process with the client to define the focus of the project.
The second strategic phase involved the creation of a style moodboard with which to define custom colors and graphic motifs to emphasize the brand identity.
In line with the new graphic identity, the development of a new format for the product brochures and the creativity dedicated to an advertising campaign planned in the trade press.
Website
Website redesign
The strategic analysis obtained with the Google Design Sprint methodology has allowed us to fully meet the different needs of refactoring and restyling of the website.
The result is a website evolved in the structure, more usable and responsive, in the graphics, thanks to the modern and dynamic layout, and in the contents, enriched by a better presentation of products, by the inclusion of successful case histories and the optimization of all pages from a SEO point of view in order to promote the positioning on search engines.
Branded Content
Video storytelling
Technology, innovation, future: this is the mood of the story in words and images created to describe the world of Ubiquicom and its products. So identifiable of the values and mission of the company, to find its place on the homepage of the new website.
